Warcraft is an online-based massively multiplayer online role-playing game (shortly known as MMORPG) created by Blizzard. Out of five cores, the fourth one has been considered as the most sell-able due to its newly installed program that allows player to interact with other real-time players online.
Based on the statistics starting from year 2005, the game reached its peak of popularity in the second half of 2010, reaching an estimation of 12 million subscribers.
Just like other games, Warcraft has also reached its declining phase, probably causing a panic to the team behind the game. Assuming they don’t want to eradicate this franchise’s existence, Blizzard thought of resorting to other media platforms that can boost the game’s name back to its limelight.
They took the risk of creating a movie out of the game in the hope of hitting the sales big time, just like how they were able to insert the game into the top spot. Guess we will just have to wait and see whether the risk is all worth it or not.
Rumor has it that Blizzard is giving away game bundles to those who will be purchasing movie tickets for their upcoming Warcraft movie. This could be their way of saying “thank you” to their fans or possibly a scheme to increase the sales of their beloved game, given that they lost an intensely huge sum of subscribers over the years.
The bundle includes all expansion packs, except World of Warcraft: Legion, one full month of free playing, and an exclusive in-game item. This is fairly a good deal for possible newbies and loyal fans, as buying a single pack costs much than having all expansions at once.
Truth be told, Blizzard doesn’t have to merely focus on this franchise since they have also made such huge amount of money from their other masterpieces like Starcraft and Call of Duty.
However, if Blizzard decides to continue with the bundle and given the movie becomes the next “Star Wars” or “Star Trek”, all their efforts in making the movie and giving incentives won’t be put to waste.
With proper management and advertisement, Warcraft might actually re-appear on the list as one of the most famous names of all time. Well, let us really hope that while the movie becomes a big hit, they will also focus in adding more challenging features to the game.